FM 91
FM91 has earned a definitive place in the hearts and minds of the youth at large. A radio station that not only plays music, FM91 has come a long way in urging Generation Y to observe, think, act, and amend. Staying true to its core audience, the channel openly embraces desi vibes and encourages its listeners to do the same by owning the chant DESI & PROUD! This inherent desi-ness is projected with a sense of great pride and has garnered much popularity for a majority of the shows.
| Station | Rate/Min in PKR |
|---|---|
| Network | 4,000 pkr |
| Karachi | 2,250 pkr |
| Lahore | 1,800 pkr |
| Islamabad | 1,650 pkr |
| Gawader | 750 pkr |
| Karachi & Lahore | 3,000 pkr |
| Lahore & Islamabad | 2,040 pkr (morning), 1,530 pkr (12:00-24:00) |
| Karachi & Islamabad | 2,850 pkr |
| Lahore & Islamabad | 2,550 pkr |
| 12:00 noon to 05:00 pm & 09:00pm to 12:00 midnight | |||||
|---|---|---|---|---|---|
| COMMERCIAL | BRANDING | SPONSORSHIP |
|||
| Rate Per Minute | 1/2 hour | 1 hour | 1 hour | 2 hour |
|
| Network(K,L & I) | $96 | $249 | $431 | $239 | $431 |
| Karachi | $57 | $172 | $249 | $172 | $306 |
| Lahore | $38 | $134 | $211 | $144 | $249 |
| Islamabad | $29 | $96 | $172 | $115 | $211 |
| Gawader | $14 | $57 | $96 | $77 | $144 |